Websites
Clinic Websites ThatConvertVisitorsInto Bookings.
A website is the page where the booking happens. Or doesn't.
Most clinic websites were built by generalists who don't understand healthcare patient psychology. The result is a brochure that looks fine but leaks half your traffic. Yours doesn't have to be one of them.
yourpsychology.com.au
Anxiety. Stress. Burnout.
Therapy that
meets you
where you are.
Evidence-based care from psychologists who listen.
Built to convert.
Why your site might be the bottleneck
Three problems we find on almost every clinic website.
Bookings buried two clicks deep.
A patient who's ready to book shouldn't have to hunt. If your 'Book Now' isn't in front of them inside 3 seconds, you're losing the warm lead.
Generic copy. No reason to choose you.
If your homepage could be swapped for any other clinic in your suburb without anyone noticing, the work isn't done. Specificity converts. Vagueness doesn't.
Mobile that's a desktop afterthought.
More than 70% of clinic patients land on your site from a phone. If the buttons are tiny and the booking form is awkward to thumb through, you've lost.
How we build
How a website build runs, from first call to launch.
Six to eight weeks, end to end. Built to convert from day one.
We learn how your clinic works.
We start by understanding your patient journey. The phone calls. The 'how do I book' questions. The objections that come up at the front desk. That's the raw material.
We design the pages around your patients.
Wireframes first, polish second. We design around bookings, not around how the homepage looks in a designer's portfolio.
We build it and test every booking path.
Fast, mobile-first, with proper SEO under the hood. Booking integration with Cliniko, Halaxy, or whatever you use. No bloat.
Launch and iterate.
We don't ship and disappear. We watch the analytics for the first 60 days and make changes based on what real visitors do.
What's included
What makes a clinic website different from any other website.
A layout that puts booking first.
Your CTA appears in the first viewport on every page. Where it belongs.
Built for the phone first.
We design for the phone first, scale up to desktop. Most clinic sites do this in reverse and it shows.
SEO that ranks.
Proper schema markup for healthcare clinics. Local SEO foundations. Google Business Profile integration.
Speed that doesn't kill conversions.
Sub-second load times. Every extra second of load time costs you bookings. We don't compromise.
Healthcare trust signals.
AHPRA-compliant copy. Practitioner credentials, training, and professional body memberships. The proof your visitor needs to book.
Wired into your booking system.
Cliniko, Halaxy, Practice Better, Power Diary. We hook in cleanly so the patient never leaves your site.
See it, do not imagine it
A typical agency builds in the dark and emails you a link. We give you the studio.
Log into the exact hub every clinic we work with sees. Watch the build progress, preview your site on a Mac and a phone, and mark up the design with your own hands. Have a play before you ever talk to us.
41 of 45
steps we handle for you. You do 3.
Mac and phone
a live draft you preview on any screen.
Pin and point
mark up the design yourself and watch the change land.
The numbers nobody publishes
What a new patient enquiry costs.
Off the accounts we run, September 2026. An enquiry only counts when it is genuine: a website call past 30 seconds, an ad call past 60, or a real booking or contact form submission. No link taps, no button clicks, no page views.
That is what it costs to get someone to your site. What happens next is the website's job, and it is the cheapest part of the whole number to fix.
$102
median cost of one new patient enquiry, September 2026
$73 to $160
lower quarter to upper quarter
$891
what one new patient is typically worth, at $149 across 6 visits
Pricing
Simple, upfront pricing.
No surprises. No retainers you can't escape. A site that earns its keep.
ROI calculator
See your return before you spend a cent.
What the patient pays you per visit
Average number of visits per patient
Total new patients your clinic sees each month
Roughly how many of those new patients found you online
Select your specialty above to see your numbers.
Websites
Upfront
$10,000
+ GST, one off
Ongoing
$175/mo
+ GST, ongoing
What the upfront covers
- Strategy and discovery session
- Custom design, built to convert
- Copywriting tailored to your ideal patient
- SEO foundations: schema, local SEO, Google Business Profile
- Built for mobile first, loads fast
- Conversion tracking installed
- Tested and live before handover
What the monthly covers
- Edits and content updates whenever you need them
- Hosting, security, and software updates
- Basic SEO maintenance: titles, meta descriptions, broken links
- Regular health checks so issues never reach your patients
- Pete looking after it, not a junior or overseas VA
Min. investment: $10,000 + GST
Get my free website auditReady when you are
We'll show you what's leaking, and what to fix first.
Send us your URL. We'll send back a 15-minute Loom walking through the page-by-page issues we'd fix to get more bookings out of the same traffic.
Who we do this for
One industry, a different playbook for each profession. Each page covers the searches that book, what a new patient costs to acquire, and where the money leaks.
- physiotherapist website design
- psychologist website design
- podiatrist website design
- occupational therapist website design
- speech pathologist website design
- chiropractor website design
- exercise physiologist website design
- osteopath website design
- remedial massage website design
- myotherapy website design
- audiologist website design
Where we work
We run clinic websites for clinics in every major Australian city. Each city guide covers local cost per booking ranges, catchment patterns, and the specialty mix we see there: Sydney, Melbourne, Brisbane, Perth, Adelaide, Gold Coast, Canberra, Hobart. Or browse every city we cover.